The current economic system is driven by the lie that endless growth is both good and sustainable. And it is the corporations (and often governments) that are benefiting the most from this consumer culture. This is why we’re challenging the practices and business models that drive this culture of consumption, through individual actions and sustained pressure on corporations and key decision makers to put us on a sustainable path before it’s too late.
Our vision
We are aiming for a transformation of how we see the world and ourselves in it. We want to support a shift from consumption to sharing, from competition to collaboration.rnrnWe need a world where oceans and forests are protected and are allowed to flourish. We need a new story to emerge, one that places the entire Earth’s ability to thrive above the greed of a few.