Mindsets are difficult to describe and are not exactly tangible. They are deep, assumed, often composite and complex, subconscious thinking patterns that shape how we make sense of the world and what we do. A person would usually find it difficult to describe their mindset.

People use the term mindset as something they hold and share. For example, as an individual a fixed or a growth mindset, or collectively the mindset that a certain nationality holds which can also be called ‘culture’.

Mindsets are shared and built by combining tangible elements. We have identified six critical factors we call “mindset factors”: narratives, social norms, emotions, identity, values and environment.

Explore this quick introduction to the six Mindset Factors here:

The Six Mindset Factors