Media Advisory
FOR IMMEDIATE RELEASE
Artistic Projection: Virtual Immersion into the Boreal forest
30 October 2018 (MONTREAL) – As part of the International Day of Action for the Boreal Forest, Greenpeace Canada invites you to a virtual immersion in the heart of the Canadian Boreal forest, thanks to a gigantic mural projection, right on the facade of the Centre d’histoire de Montréal.
This interactive experience created by HUB Studio will be narrated by the Quebec actress Charlotte Aubin (Blue Moon, Those Who Make Revolution Halfway Only Dig Their Own Graves) and the actor Marc-André Grondin (CRAZY, Goon, The First Day of the Rest of Your Life) and will give people the opportunity to directly interact with the projected Northern Lights. The Montreal artist Aliocha, nominated in the ADISQ (Québec Association for the Recording, Concert and Video Industries) in the categories “best English-language album” and “Quebec artist of the year with the most success outside of Quebec” will also be there in person to offer an intimate musical performance.
For thousands of years, the Boreal forest has played a vital role in cleaning our rivers, purifying our air and regulating our climate. Today however this ecosystem is threatened. The screening will be an opportunity for Greenpeace to raise awareness on the importance of this forest.
DETAILS
Date: Saturday, November 3rd, 2018
Event: We Are the Forest: An Interactive Wall Projection on the Boreal Forest
Organized by: Greenpeace Canada
Time: 8 PM to 9 PM EST
Location: Centre d’histoire de Montréal, 335 Place d’Youville, Montreal, QC, H2Y 3T1
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For any questions, interviews or photos, please contact:
Marie Moucarry, Communications Officer, Greenpeace Canada, 438-993-6127, [email protected]
After 5 years of delaying, provinces and territories have failed to follow through with measures to protect the boreal woodland caribou. Herds have been declining across the country at an alarming rate and may soon become extinct in some areas. Meanwhile, our federal government is not providing the leadership required to halt this crisis in the forest.